How Will People Find What They Want to Watch?
…there will be three modes of content discovery:
1. Social (a friend tells you about it — in person, via e-mail, through a Facebook-like site, etc.)
2. Algorithmic (some piece of software leads you to it, whether its a search tool like Google or a “personalization engine” that roams the Net looking for stuff that might fit your interests)
3. Editorial (a Web site, blog, magazine, or other publication reviews or recommends it)